HTML and Page Coding
Metatags
Simply relax. You are going to learn that right usage of META tags is not that unnecessary and important, as it is declared in many manuals – online and printed.
Indexing – the Basics
We all know how doubtful and unpredictable the majority of optimization methods are. You find and learn something, you make sites and they seem to be positioned on top pages, but everything ruins all of a sudden, Google adds new filters, new page appraisal methods and you can just take a deep breath.
Putting your sites’ URLs in order with redirects.
Many webmasters are getting in trouble with web hosts that suppose two different pages creation for http://searchenginejournal.org/ and yoursite.com. Of course you can create a copy of index page and put it in both folders, but such an action can force Google to filter you for duplicate content.
Platforms, Coding, Site Building
What editors have you used when just started making first sites? Personally I have started with Macromedia Dreamweaver, but very soon I made sure that it ads a lot of bugs in HTML and started learning
Moving from HTML to PHP
This is a problem that many webmasters are ought to deal with sooner or later. Especially those, who have old sites, which were all based on .html files. Of course one can just change all .html extensions
Make Your Banners and Design Always Visible
Due to wide popularity of banner blocking software many sites are displayed without banners, or even without pieces of design, because these pieces had some attributes of banners and were recognized by ad
Check Your Site Right After Starting
It is a great mistake to leave your site not checked after you launch it. Lots of webmasters make sites, host them and wait till mistakes will appear. This is a completely negative approach to webmastering,
Optimal Title and META Tags Length
Building sites, we use several HTML tags, but usually there are three of them: title tag, meta description and meta keywords tags. But do you know what is the optimal length of these tags? Many reputable SEO guidelines figure the following length for tags: